Who needs social media?

by Edward Fridie | Jun 17, 2019 | Web Marketing Things to Know

Of course, we would say that every business small, or large needs an online presence. We won’t even talk about how social media can increase your website’s SEO or how it can drive traffic to your website (we will dive deeper into those topics in future...

8 Required Elements Your Site Should Have

by Edward Fridie | Feb 5, 2016 | Web Marketing Things to Know

#1 – Intuitive Navigation – Visitors must be able to find what they’re looking for when they arrive on your site. #2 – Responsive Layout – Expect half of your visitors to view your site on their phones. #3 – Calls To Action – The only reason to...

What’s a featured snippet?

by Edward Fridie | Dec 20, 2014 | Web Marketing Things to Know

Featured snippets are collections of sentences or words that Google pulls directly from a webpage relevant to the search query. These snippets are displayed right below the search box and are meant to answer search queries quickly. The snippets can appear in the form...

Day in the Life

by Edward Fridie | Aug 21, 2014 | Web Marketing Things to Know

A Day in the Life of a Digital Marketer. As a small shop the challenge is balancing the demands of selling with the need to staying current with  the constant changes in the market place. Our expertise in the dark sciences of Google and Facebook ads are what people...