Social Media Marketing Strategy

The Digital Marketing Strategy Game Plan Welcome to our blog series on “The Six Components of a Successful Digital Marketing Strategy in  2023”. Are you tired of being left in the dust by your competitors? Then step up and get ahead with an effective digital marketing...

Artificial intelligence (AI) is a powerful tool to help businesses market their products and services on social media. Social media marketing is about promoting your business on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. With AI, you can create more effective marketing campaigns, reach more potential customers, and get better results.

What is the difference between a homepage and a landing page? Many people are unfamiliar with the differences between a homepage and a landing page, although both have the same goal of directing visitors to specific destinations. A homepage serves as the main entry...

Let's go Moblie These days, mobile is a must for marketing. If your website doesn't look good on mobile devices such as phones and tablets, you're missing out on customers looking for services or products on the go. Fortunately, it's easy to go mobile: give your site...

What is local Business search? Google has designed it’s search algorithm to show local results to searchers based on their location. For example, if you are a chiropractor in Middletown, NJ, you want want to be on page ONE when someone uses Google search to look for...

Of course, we would say that every business small, or large needs an online presence. We won't even talk about how social media can increase your website's SEO or how it can drive traffic to your website (we will dive deeper into those topics in future posts). Using...

#1 – Intuitive Navigation - Visitors must be able to find what they're looking for when they arrive on your site. #2 – Responsive Layout - Expect half of your visitors to view your site on their phones. #3 – Calls To Action - The only reason to bring people to your...

Featured snippets are collections of sentences or words that Google pulls directly from a webpage relevant to the search query. These snippets are displayed right below the search box and are meant to answer search queries quickly. The snippets can appear in the form...

A Day in the Life of a Digital Marketer. As a small shop the challenge is balancing the demands of selling with the need to staying current with  the constant changes in the market place. Our expertise in the dark sciences of Google and Facebook ads are what people...